As an ambitious woman, I have always had an idea of what I wanted to achieve and I thought my blog and opportunities were stagnating. Through opportunities, going to the same events, doing the same thing. I was bored. Things had changed from how blogging was a few years ago. Now, you can be blogging/Instagramming or You tubing your way to stardom, in a few months and get amazing opportunities. In the past, you'd have to work a few years to get amazing opportunities. As a digital marketer, I understood this. As a changing digital landscape led to higher competition, better knowledge in blogging/content creation and thus more opportunities. I got that, I acknowledged it.. but as a creative, it bothered me. I realised, that even though FBL Bloggers was my baby, I put a lot of time into it and not my blog. When I would go to events, you'd all be so lovely about how you loved the network and said oh your FBL! or your #FBLCHAT. In this moment, I felt I didn't have an identity again. I was this entity, but really I am Jessica. I am not an entity. I was lost, frustrated and just kept on pushing with "blogging" cause that is all I had known for the last 5 years. So I didn't feel like I should celebrate, because what had REALLY changed?
The moment, I started to check myself was when I had a few chats with certain blogger friends ( Christine, Banke, Charlotte, Josh, Albertine ) and my friends & family too.They validated my success and would tell me how proud they were of me. Call it what you will, but that is what I needed to hear. They acknowledge my hard work, and it made me feel better. After taking myself out of the blogging bubble this year. I decided to think about why I started this blogging journey. I am a creative and wanted to create content, and so I will continue to do so. How I do it, is the issue. I need to shake things up, if I want to see change and reach where I think I should be. Whether that be even better content, relatable copy or Youtube (my next step), if I want to be happier, I need to think outside the box. I also need goals, for this site. I can no longer blog as a "hobby" in fact I don't do that anymore. It is kinda like my 2nd job after working in social media and running FBL Bloggers. However, I need to realise that I need to do all of this in my own time and enjoy what I am doing. It isn't a race, I am not forced to create content... I WANT TO.
So from here on, I declare that I will continue to collaborate and work with brands I love, and I will do Youtube (eventually). Most importantly, I will continue to blog for me and enjoy it. Sometimes we have times of doubt or frustration. But use this frustration to recognise your successes and restructure your strategy. What do you think?